How Does Crowdfunding Work

Is crowdfunding a good option for your business? Which type of crowdfunding is best? (Wait, there are different types? ) And what is crowdfunding, exactly, anyway?

In the U.S. and Canada, crowdfunding campaigns raised US$74 billion in 2020, and the volume is expected to double by 2028. For startups and growing companies, crowdfunding can be a smart way to raise capital—if you do it right.

In this video, learn all about the different types of crowdfunding, how they work, and the pros and cons of each for different types of businesses. And get some insight into what makes crowdfunding campaigns succeed.

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